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"MARKETING MANAGEMENT: ANALYSIS, PLANNING AND CONTROL" by
  • KOTLER PHILIP
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: PRENTICE HALL OF INDIA 1905
Availability: Items available for loan: S.V. Pathak Library, Vile Parle (1)Call number: 41899.
MARKETING MANAGEMENT by
  • KOTLER PHILIP
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: PRENTICE HALL OF INDIA 1995
Availability: Items available for loan: S.V. Pathak Library, Vile Parle (1)Call number: 51190.
INTERNATIONAL MARKETING MANAGEMENT by
  • MISHRA M N
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: OXFORD UNIVERSITY PRESS 1993
Availability: Items available for loan: S.V. Pathak Library, Vile Parle (1)Call number: 58476.
MARKETING MANAGEMENT ( वसंत फडके कक्ष ) by
  • CHATTERJEE B K
Edition: 0
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: JAICO PUBLISHING HOUSE 2002
Availability: Items available for loan: S.V. Pathak Library, Vile Parle (1)Call number: 68981.
CASES IN MARKETING MANAGEMENT by
  • BURSK EDWARD C
  • GREYSER STEPHEN A
Edition: 2
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: PRENTICE HALL OF INDIA 1975
Availability: Items available for loan: S.V. Pathak Library, Vile Parle (1)Call number: 70699.
INTRODUCTION TO MARKETING MANAGEMENT: TEXT AND CASES by
  • "REWOLDT, S. H. SCOTT, J. D. WARSHAW, M. R. "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: CHARD D. IRWIN  RICHARD D. IRWIN   1973 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.8 /REW  163 .
Marketing Management by
  • "Blankenship, A. B, Doyle, J. B. "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details:
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number:  /BLA/DOY  187 .
"MARKETING MANAGEMENT: ANALYSIS,PLANNING AND CONTROL" by
  • "Kotler, Philip "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi  PRENTICE-HALL   1974 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.8 /KOT  249 .
Marketing Management by
  • "Boyd, H.W. "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York  Harcourt Brance   1972 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number:  /BOY  259 .
ANALYTICAL VIEWPOINTS IN MARKETING MANAGEMENT
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: ENTICE-HALL  PRENTICE-HALL   1968 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.83 /COX  276 .
Modern Marketing Management in the Indian Context by
  • "Danvar , R. S. "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Bombay  Progressive Corporation   1975 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number:  /  422 .
MARKETING MANAGEMENT AND INFORMAION: A NEW CASE APPROACH by
  • "NEWMAN, J. W. "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: CHARD D. IRWIN  Richard D. Irwin  
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.800722 /NEW  472 .
Short Cases in marketing Management by
  • "Blois , K. J., Cowell, D. W. "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details:
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number:  /BLO/COW  794 .
MARKETING MANAGEMENT AND THE BEHAVIORAL ENVIRONMENT by
  • "BLISS, PERRY "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: ENTICE-HALL  PRENTICE-HALL   1976 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.834 /BLI  897 .
ANALYTICAL METHODS FOR MARKETING MANAGEMENT by
  • "FITZROY, PETER T. "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: GRAW-HILL  McGraw-Hill   1976 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.83 /FIT  998 .
MARKETING MANAGEMENT ANALYSIS PLANNING & CONTROL by
  • "KOTLER,PHILIP "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details:
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number:  /KOT  1107 .
INTERNATIONAL MARKETING MANAGEMENT by
  • "LIVINGSTONE, JAMES M. "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: CMILLAN  MacMillan  
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.839 /LIV  1170 .
MARKETING MANAGEMENT CASES AND CONCEPTS by
  • "NIKHILESH DHOKLAKIA, RAKESH KHURANA "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details:
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number:  /NIK/RAK  1198 .
MARKETING MANAGEMENT CASES AND CONCEPTS by
  • NIKHILESH DHOKLAKIA
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details:
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number:  /NIK  1199 .
INDIAN CASES IN MARKETING MANAGEMENT by
  • "SARWATE, DILIP M. JOAG, SHREEKANT G. "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: HIJIT  ABHIJIT   1978 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.800954 /SAR/JOA  1201 .
INDIAN CASES IN MARKETING MANAGEMENT by
  • "JOAG, S. G. SARWATE, D. M. "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: HIJIT  ABHIJIT   1978 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.800954 /JOA  1202 .
INDIAN CASES IN MARKETING MANAGEMENT by
  • "JOAG, S. G. SARWATE, D. M. "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: HIJIT  ABHIJIT   1978 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.800954 /JOA  1203 .
INDIAN CASES IN MARKETING MANAGEMENT by
  • "SARWATE, DILIP M. JOAG, SHREEKANT G. "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: HIJIT  ABHIJIT  
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.800954 /SAR/JOA  1204 .
MARKETING MANAGEMENT
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: MBAI UNIVERSITY  MUMBAI UNIVERSITY  
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.8 /MUR  1390 .
Elements of Marketing Management by
  • Pradeep Kumar
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details:
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number:  /PRA  1699 .
"Marketing Management : Analysis , Planing & Control" by
  • "Kotler, Philip "
Edition: 4th 
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi  Prentice Hall   1983 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number:  /KOT  1761 .
"Marketing Management : Analysis , Planing & Control" by
  • "Kotler, Philip "
Edition: 4th 
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi  Prentice Hall   1983 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number:  /KOT  1762 .
Marketing Management : System based of Managerial Approach by
  • "Sherlekar ,S.A, "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Bombay  Himalaya   1982 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number:  /SHE  1782 .
CASE STUDIES IN MARKETING MANAGEMENT by
  • "SHERLEKAR, S. A. SHERLEKAR, V. S. "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: MALAYA  HIMALAYA  
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.800722 /SHE/SHE  1783 .
Modern Marketing Management in the Indian Context by
  • "Davar, Rustom "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Bombay  Progresive Coperation   1982 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number:  /DAV  1789 .
Modern Marketing Management in the Indian Context by
  • "Davar, Rustom "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Bombay  Progresive Coperation   1982 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number:  /DAV  1790 .
MARKETING MANAGEMENT: STRATEGIES AND PROGRAMS by
  • "Guiltinan, J. P., Paul, Gordon W. "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi  McGraw-Hill   1982 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.8 /GUI  1797 .
"Marketing Management Analysis , Planning & Control" by
  • "Kotler, Philip "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi  Prentice Hall India   1984 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number:  /KOT  1856 .
"Marketing Management Analysis , Planning & Control" by
  • "Kotler, Philip "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi  Prentice Hall India   1984 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number:  /KOT  1857 .
"Marketing Management Analysis , Planning & Control" by
  • "Kotler, Philip "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi  Prentice Hall India   1984 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number:  /KOT  1858 .
Marketing Management by
  • "Philip, Kotler "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Prentice Hall India   1986 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number:  /PHI  2064 .
Marketing Management by
  • "Philip, Kotler "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Prentice Hall India   1986 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number:  /PHI  2065 .
"MARKETING MANAGEMENT: ANALYSIS,PLANNING AND CONTROL" by
  • "KOTTER, PHILIP "
Edition: 5th 
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi  PRENTICE-HALL   1985 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.8 /KOT  2066 .
MODERN MARKETING MANAGEMENT by
  • "Davar, Rustom S. "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Crown Publishing House   1986 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number:  /DAV  2130 .
MODERN MARKETING MANAGEMENT by
  • "DAVAR, R. S., Davis, K. "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details:
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.839054 /DAV  2131 .
MODERN MARKETING MANAGEMENT by
  • "DAVAR, R. S. "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: 1986 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.839054 /DAV  2134 .
MODERN MARKETING MANAGEMENT by
  • "Davar, Rustom S. "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Crown Publishing House   1986 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number:  /DAV  2135 .
MODERN MARKETING MANAGEMENT by
  • "Davar, Rustom S. "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Crown Publishing House   1986 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number:  /DAV  2136 .
MODERN MARKETING MANAGEMENT by
  • "Davar, Rustom S. "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Crown Publishing House   1986 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number:  /DAV  2137 .
MODERN MARKETING MANAGEMENT by
  • "Davar, Rustom S. "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Crown Publishing House   1986 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number:  /DAV  2138 .
MODERN MARKETING MANAGEMENT by
  • "Davar, Rustom S. "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Crown Publishing House   1986 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number:  /DAV  2139 .
MARKETING MANAGEMENT by
  • "KOTLER, PHILIP "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: PRENTICE HALL OF INDIA  
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number:  /KOT  2532 .
MARKETING MANAGEMENT by
  • "Sherlekar, S.A. "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: HIMALAYA  
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number:  /SHE  2548 .
Elenents of Marketing Management by
  • "KUMAR, PRADEEP "
Edition: 8th 
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: meerut  Kedarnath Ramnath & Co.   1991 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.8 /KUM  2565 .
"MARKETING MANAGEMENT: ANALYSIS,PLANNING IMPLEMENTATION, AND CONTROL" by
  • "KOTLER, PHILIP "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: ENTICE-HALL  PRENTICE-HALL  
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.8 /KOT  2722 .
"MARKETING MANAGEMENT: ANALYSIS,PLANNING IMPLEMENTATION, AND CONTROL" by
  • "KOTLER, PHILIP "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: ENTICE-HALL  PRENTICE-HALL  
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.8 /KOT  2723 .
"MARKETING MANAGEMENT: ANALYSIS,PLANNING IMPLEMENTATION, AND CONTROL" by
  • "Kotler, Philip "
Edition: 7th 
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi  PRENTICE-HALL   1993 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.8 /KOT  2724 .
INTERNATIONAL MARKETING MANAGEMENT by
  • "Mishra, M. N. "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi  Oxford & IBH   1993 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.848 /MIS  2727 .
Marketing Management : Concept & Cases by
  • "Dholkia, Nikhilesh, Khurana, Rakesh, BHANDARI, LABDHI, Jain, Abhinandan K. "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Delhi  MacMillan   1986 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.8 /DHO/KHU  2753 .
Modern Marketing Management by
  • "DAVA, R. S. "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details:
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.8 /DAV  2854 .
Modern Marketing Management by
  • "Davar, R.S. "
Edition: 7th 
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi  Universal Book Stall   1995 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.8 /DAV  2855 .
Modern Marketing Management by
  • "Daver, Rustom S. "
Edition: 7th 
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi  Universal Book Stall   1995 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.8 /DAV  2856 .
Modern Marketing Management by
  • "Daver, Rustom S. "
Edition: 7th 
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi  Universal Book Stall   1995 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.8 /DAV  2857 .
Modern Marketing Management by
  • "Daver, Rustom S. "
Edition: 7th 
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi  Universal Book Stall   1995 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.8 /DAV  2858 .
Elements of Marketing Management by
  • "Kumar, Pradeeo "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Kedar Nata  
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number:  /KUM  2874 .
Elements of Marketing Management by
  • "Kumar, Pradeeo "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Kedar Nata  
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number:  /KUM  2875 .
MARKETING MANAGEMENT (INTEGRATED MANAGERIAL APPROACH UNDER CURRENT MARKET DRIVEN COMPETITIVE GLOBAL MARKETING by
  • "SHERLEKAR, S. A. "
Edition: 12th 
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai  Himalaya Publishing House   1996 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.8 /SHE  2876 .
Marketing Management ( Integrated Managerial Approch Under Current Market Driven & Competitive Global Marketing ) by
  • "Sherlekar, S.A. "
Edition: 12th 
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai  Himalaya Publishing House   1996 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.8 /SHE  2877 .
MARKETING MANAGEMENT: ANALYSIS PLANNING IMPLEMENTATION AND CONTROL by
  • "KOLTER, PHILIP "
Edition: 8th 
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: ENTICE-HALL  PRENTICE-HALL   1995 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.8 /KOT  2935 .
MARKETING MANAGEMENT: INTEGRATED MANAGERIAL APPROACH UNDER CURRENT MARKET DRIVEN AND COMPETITIVE GLOBAL MARKETING by
  • "SHERLEKAR, S. A. "
Edition: 12th 
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai  Himalaya Publishing House   1996 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.8 /SHE  3006 .
Modern Marketing Management by
  • "Davar, R. S. "
Edition: 5th 
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai  Progressive Corporation   1979 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.839054 /DAV  3024 .
MARKETING MANAGEMENT CASES AND CONCEPTS by
  • "DHOLAKIA, NIKHILESH KHURANA, RAKESH & OTHERS "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Delhi  MacMillan  
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.8 /DHO/KHU  3084 .
MARKETING MANAGEMENT (INTEGRATED MANAGERIAL APPROACH UNDER CURRENT MARKET DRIVEN COMPETITIVE GLOBAL MARKETING by
  • "SHERLEKAR, S. A. "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: MALAYA  Himalaya  
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.8 /SHE  3100 .
MARKETING MANAGEMENT: INTEGRATED MANAGERIAL APPROACH UNDER CURRENT MARKET DRIVEN AND COMPETITIVE GLOBAL MARKETING by
  • "SHERLEKAR, S. A. "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: MALAYA  Himalaya  
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.8 /SHE  3105 .
International Marketing Management on Indian Perspective by
  • "Varshney, R.L., Bhattacharyya,B. "
Edition: 11th 
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi  Sultan Chand & Sons   1997 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.848054 /VAR  3125 .
MARKETING MANAGEMENT: INTEGRATED MANAGERIAL APPROACH UNDER CURRENT MARKET DRIVEN AND COMPETITIVE GLOBAL MARKETING by
  • "SHERLEKAR, S. A. "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: MALAYA  Himalaya  
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.8 /SHE  3159 .
Marketing Management by
  • "Mathur,B.L. "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Jaipur  Arihant   1994 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.8 /MAT  3207 .
A Handbook on Marketing Management by
  • "Varkey, V. O. "
Edition: 4th 
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Pune  Everest Publishing house   1998 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.8 /VAR  3220 .
MARKETING MANAGEMENT. by
  • "SAXENA , RAJAN "
Edition: 2nd 
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi  Tata McGraw - Hill   1998 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.8 /SAX  3311 .
Marketing Management for Nonprofit Organization by
  • "Sargeant, Adrian "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York  Oxford   1999 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.048 /SAR  3367 .
International Marketing Management : An Indian Perspective by
  • "Varshney, R.L., Bhattacharyya,B. "
Edition: 12th 
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi  Sultan Chand & Sons   1999 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.848 /VAR/BHA  3386 .
International Marketing Management : An Indian Perspectives by
  • "Varshney, R.L., Bhattacharyya,B. "
Edition: 12th 
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi  Sultan Chand & Sons   1999 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 382 /VAR/BHA  3387 .
Marketing Management by
  • "Kotler, Philip "
Edition: 10th 
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi  Prentice - Hall   2001 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.8 /KOT  3575 .
Marketing Management Cases & Concepts by
  • "Dholkia, Nikhilesh, Khurana, Rakesh, BHANDARI, LABDHI, Jain, Abhinandan K. "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Delhi  MacMillan   1997 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.8 /DHO/KHU  3653 .
Modern Marketing Management by
  • "Bhatia, B.S., Batra, G.S. "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi  Deep & Deep   2000 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.8 /BHA/BAT  3770 .
Marketing Management : A Finance Emphasis by
  • "Chatterjee,B.K. "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai  Jaico   1998 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.8 /CHA  3784 .
Marketing Management: A Finance Emphasis by
  • "Chatterjee, B.K. "
Edition: 4th 
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai  Jaico   2002 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.8 /CHA  4070 .
Marketing Management by
  • "Kotler, Philip "
Edition: 10th 
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi  Prentice - Hall   2001 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.8 /KOT  4071 .
Marketing Management by
  • "Kotler, Philip "
Edition: 10th 
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi  Prentice - Hall   2001 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.8 /KOT  4072 .
Marketing Management by
  • "Kotler, Philip "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Delhi  Pearson Education   2003 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.8 /KOT  4342 .
Marketing Management by
  • "Kotler, Philip "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Delhi  Pearson Education   2003 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.8 /KOT  4343 .
Marketing Management by
  • "Kotler, Philip "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Delhi  Pearson Education   2003 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.8 /KOT  4344 .
MARKETING MANAGEMENT by
  • "KOTLER, PHILIP "
Edition: 11th 
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Delhi  Pearson Education   2003 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.8 /KOT  4345 .
Modern Marketing Management by
  • "Rustom,S. "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details:
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number:  /RUS  4375 .
Modern Marketing Management by
  • "DAVA, R. S. "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details:
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.8 /DAV  4376 .
"Marketing Management : Planning, Implementation & control" by
  • "Ramaswamy, V S "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details:
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number:  /RAM  4391 .
Marketing Management by
  • "Ramaswamy, V.S., Namakumari, S. "
Edition: 3rd 
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Delhi  MacMillan   2003 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.802 /RAM/NAM  4565 .
Marketing Management by
  • "Kotler, Philip "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Delhi  Pearson Education   2003 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.8 /KOT  4582 .
INDUSTRIAL MARKETING MANAGEMENT by
  • "GOVINDARAJAN, M. "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi  Vikas   2004 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.804 /GOV  4655 .
MARKETING MANAGEMENT : INDIAN CONTEX (TEXT AND CASES) by
  • "Kulkarni, M.V. "
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Pune  HARSHADA   2003 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.8 /KUL  4689 .
INTERNATIONAL MARKETING MANAGEMENT by
  • "Kulkarni, M.V. "
Edition: 1st 
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Pune  Everest   2004 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.848 /KUL  4690 .
"MARKETING MANAGEMENT : PLANNING , IMPLIMENTATION AND CONTROL ." by
  • "Ramaswamy, V.S., Namakumari, S. "
Series: ACMILLAN BUSINESS BOOKS 
Edition: 3rd 
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi  MacMillan   2004 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.802 /RAM/NAM  4899 .
Marketing Management by
  • "Kotler, Philip, Keller, Kevin Lane "
Edition: 12th 
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi  Prentice Hall   2005 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.8 /KOT/KEL  5058 .
"Marketing Management : Planning, Implementation & Control ( Global Perspective Indian Context )" by
  • "Ramaswamy, V.S., Namakumari, S. "
Edition: 3rd 
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi  MacMillan   2002 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.8 /RAM/NAM  5503 .
"Marketing Management : Planning, Implementation & Control ( Global Perspective Indian Context )" by
  • "Ramaswamy, V.S., Namakumari, S. "
Edition: 3rd 
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi  MacMillan   2002 
Availability: Items available for loan: Dr. V. N. Bedekar Institute of Management Studies Library (1)Call number: 658.8 /RAM/NAM  5504 .
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