TY - BOOK AU - "POLONSKY , MICHAEL JAY, MINTU - WIMSATT , ALMA T. " TI - "ENVIRONMENTAL MARKETING : STRATEGIES , PRACTICE , THEORY & RESEARCH ." SN - 81-7992-380-0  U1 - 658.8  PY - 2004///  CY - Mumbai  PB - JAICO BOOKS   KW - "ENVIRONMENTAL MARKETING : STRATEGIES , PRACTICE , THEORY & RESEARCH ." KW - MARKETING - ENVIRONMENTAL  N1 - DYK ; ROYAL BOOK DISTRIBUTORS 8548/28-10-2004 ; 8548/28-10-2004  ER -