Marketing Research
Material type:
TextPublication details: Pune Everest 2004 Edition: 4th Description: 242P. ISBN: - 81-7660-070-9
- Marketing Research
- "Sources and collection of marketing data & data collection methods, setting up and implementation of market research project, analysis of market data presentation of data and report writing, specialised techniques of marketing research and overseas marketing research, market size, demand estimation sales forecasting, make or buy decisions in marketing research marketing information system and database management, quantitative techniques and model building, cases in marketing research.,, "
- Marketing Research
- 4688
Contents:
DYK
| Item type | Current library | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
Book
|
Dr. V. N. Bedekar Institute of Management Studies Library | /KUL 4688 | Available | VPMBRIMS-4688 |
DYK
EVEREST PUBLISHING HOUSE 3759/30-07-2004 3759/30-07-2004
01/04/2004-31/03/2005
